A Line in the Sand

At the end of July, the Montecito Planning Commission delayed approval of Rick Caruso’s plan to transform the Miramar Hotel from a collection of dilapidated buildings alongside the 101 into a new resort destination. At the end of the 11-hour session, Caruso was begging the Commission to deny his proposal outright, claming the changes they were requiring would kill the project.

The problem as I see it is not the relative quality of this specific project – the Miramar certainly could use a major overhaul – but in something much larger: a subtle but very real sense that we as citizens have lost our say in our government. Instead of playing a part in the larger debates of our time – how do we fix and expand our infrastructure, improve our education, provide universal health care, and invest in sustainable energy – we focus on problems we can manage.

Witness the proliferation of Design Review Boards, Town Hall meetings, Neighborhood Councils, etc.: our powerlessness with the big issues makes us hypervigilant when anything that reeks of the bullying power of money comes too close to what we hold most dear. It seems that only when our specific community is targeted, when our immediate surroundings are threatened, or when the very authorship of our lives is at stake, do we take a stand.

Our lack of power with the bigger issues makes us passive and apathetic; we tolerate the erosion of our democracy because it falls away in vague, abstract little bits that are hard to define or even perceive. But come too close to home and our instinct to fight kicks in. Sure, you can plunder our schools, ruin our environment, and suspend habeas corpus at will; but don’t dare come into our neighborhoods and tell us how we should live.

Rick Caruso entered the fray with the confidence that he could win over the locals the way he has in retail projects across Southern California. However, in those other projects he was building retail developments near other retail; the fact that he added housing to the Americana at Brand perhaps gave him the idea that residential and retail could happily coexist.

When he proposed his Brand New Urbanism in Montecito, screening a video that showcased all the cheesy elements that make the Americana so dreadful – the period architecture, the bold perennials, the water fountains dancing to Frank Sinatra classics – Rick Caruso was sure the Montecito Planning Commission would eat it up. Fortunately, they saw past the song and dance routine and were able to request specific improvements that would better reflect the spirit of the old Miramar, a formerly middle class retreat set among humble cottages lining the beach in this particular corner of the city. And at the end of August, after complaining about the changes the Planning Commission requested of him, Caruso came back and received unanimous conditional approval for the project. Final approval is expected at a hearing on October 8, 2008.

Neighborhood activism clearly paid a part in making this a better project (though I fear the dancing fountains remain). The larger and much harder question is, can we extrapolate on this experience? Can we harness this power to shape our world locally to address some of the bigger, scarier issues? Or do we retreat to our lives, content in having fought off the beast, but unwilling to look beyond the borders of our community?